Momo's
Essay by review • February 27, 2011 • Essay • 401 Words (2 Pages) • 1,171 Views
CISЈÐCorporate Identity System)КÐ--Ð-уТµÒ'уâ„-жÐ"Ј»Ð‡Ñ*УЄ¶ÑˆÐ¢Ñ*ÑžµÐ"Ð-уТµ¶Ð¤Ð"Ъ¶Ð¤Ðвâ„-ЬÐнРРОЄµÐ"МеПЦЎЈµ±Ð...Ñâ„-ъјККРÑ-ÐŽÑ*Ñ"ХщФÐ...ÐÒ'ФÐ...ј¤Ð'ТЈ¬Ð-уТµÐ¦®Ñ˜Ð'µÐ"Ñ*Ñ"ХщТСÑ*І»Ð...цÐ...цКÐ--ІъÐ-*Ј¬Ð¦ÐšÐ'Ñ--Ј¬Ñ˜Ñ˜ÐšÑ...µÐ˜*Ð...Ð"жµÐ"Ñ*Ñ"ХщЎЈÐ-уТµÐ£Ñ‹Ð--уЙъÒ'ж±Ð¨Ð лÒ'Уâ„-ЬÐнЈ¬â„-ЫÐ"оЈ¬Ð ОПуµÐ˜*Ð...Ð"жÐ...шРРµÑ‡Ð¥Ñ‹Ñ"ÐÑ'ьРÐ'Ј¬Ð¦Ð-¶ÐÑ-цÑ-¤Ð¤¶µÐ"*ўХâ„-â„-ж»®Ñ"ÐÐ¥Ð...Ð'ФЈ¬Ð¢Ð¤ÐšÐšÐ£¦ÐšÐ Ñ-ÐŽ»*Ñ*Ñ-µÐ"±Ð'»Ð‡ÐŽÐˆ
CISЈÐCorporate Identity System) is the direct demonstration of the managerial activities within and without the corporation resulting from the highly establishment of itself. With the international competitionЎЇ becoming fiercer, the real competition between the corporations is not just the product, quality and the technology. In order to survive in the competition, the corporation has to pay much attention to the regulation and reform of its management, ideology, image and other aspects, drawing up the long-sighted development plan and strategy to adjust to the change of the marketing environment.
ПЦФЪµÐ"КРÑ-ÐŽÑ*Ñ"ХщЈ¬ÐšÐ§ÐŸÐ˜ÐšÐ--РОПуµÐ"Ñ*Ñ"ХщЈ¬ÐÐ-Ð Ð Ð-уТµÐ ОПуЙијÐ-Ј¬ÐšµÐš©Ð-уТµÐ ОПуХÐ...Ð'ФЈ¬Ð¢Ð¡Ñ-ЙОЄПЦÒ'ÑŠÐ-уТµµÐ"»Ñ‰±Ñ*Ð¥Ð...Ð'ФЎЈОЄÐÑ-Т»Ñ"ÐМбЙÑÐ-уТµµÐ"РОПуÐ'¦Ðˆ¬ Кâ„-Ð-уТµÐ ОПу±Ð½ÐŸÐ¦Ñ-ц*Ñ‹Ñ"ПЙÐ*»Ð±Ñ˜Ð«Ð¦µâ„-ЫТЄÐ--уµÐ"Т»Ð"жЈ¬Ð-уТµÑ*бШРлÐ...шРРÐ-Ð'РОПуâ„-ЬÐнÑ"ÐРОПуЙијÐ-ЎЈÒ'У¶ÑˆÐ ОÑ-ЙÐÑ-Т»µÐ"Ð-уТµÐ ОПу±ÐºÐš¶Ðˆ¬Ð†Ð*Ð"ЬÑ'ÑŒÑ--мµÐ"ОЄКРÑ-ЎЛщÐ...УКЬЎЈІўÐ--ТЈ¬Ð¢»µ©Ð£µÐ£Ð Ð'ЛCISХвТ»Ð§Ðš±Ñ*Ј¬Ñ*ÐУРÐ"ЬÐ'¦Ð¤ÐªÐŸÐ¦Ð...ÑÑ*Ñ"ХщИÐ*Ò'Лј¤Ð'ТµÐ"КРÑ-ЎЙПХÑ*ОИÐ...Ð*Ñ'ъЈ¬Ò'тТ»Ñ-ÐŽÑ-ЦÑ*Ð"Ð¥Ð...ЎЈ
Nowadays, the marketing competition is firstly the image competition, to pursue the corporate identity design and to carry out the corporate identity strategy has become the fundamental strategy of the corporation. The corporation must carefully run the business of its identity management and identity design to integrate and improve the corporate identity power, making it be consistent with the social value. Therefore, the integrated corporate identity system will be formed and it could be accepted by the market rapidly, namely, once owing the capital of CIS, the corporation has the ability to stand still in the fierce competition and carry on a long-run marketing warfare.
ЧЫâ„-ЫÐ...ьјÑ'Ð"кµÐ"â„-ъјККРÑ-ЎЈ¬Ð¢Ð¤CISÑ--Є*ÑžµÑ˜Ð˜Ð»Ð§Ð¾ÐšÐ¬Ð-уТµÐ¦Ð¨ÐšÐ£ÐŽÐˆÐ¢Ð¡Ñ*І»Ð"СХТµÐ...УЎПуЙоÑ--МЎўРОПуÐ'јÑ"Ð"µÐ"ЙМÐ-*јoÐ-уТµÐ ОПуЈ¬Ð˜Ð*Ñ--ЙÑ--ЪÑ--ЙÐЦЎўÑ'»ÐšÑ--Ð...Ñ"Ñ*нЎўÐ'уµ±ÐÐÐŽÑžP&GÐŽÑžTOYOTA*бМпµÐ˜µÐ˜Ðˆ¬Ñ*щКÐ--ФЪИ«Ð"жКµÐš©CISÐ¥Ð...Ð'ФПÐ'ИЎµÐ"µÐ"Ñ-Йâ„-ыЎЈ
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