Accounting
Essay by review • December 25, 2010 • Essay • 560 Words (3 Pages) • 1,240 Views
Service description
We are providing tutoring service in accounting courses that range from basic to advanced level courses. These services will be provided to students who need assistance in problem areas of their specific accounting courses. The students will benefit from these services because the sessions will allow them to grasp and understand the accounting material more efficiently. Our tutoring services are better than most services offered because of our one-on-one sessions. The customer and tutor creates a relationship by continuous sessions rather than the student having multiple tutors. This relationship allows the student to be comfortable and at ease with their tutor which in turn helps them comprehend and learn better. A typical session consists of the tutor reaching out to the student in need of assistance. The student explains the problem and misunderstandings to the tutor. With the tutor's experience and knowledge in the course, they are able to clear up the problem areas for the student.
Market analysis
Our service company is in a steadily growing market because of the increasing numbers of accounting and business majors. Our customers are mainly undergraduate students who are enrolled in and having trouble in the accounting courses. Unfortunately, the increasing drop-out rates from accounting courses all shows that our tutoring services are needed. Due to the passing of the Sarbanes-Oxley Act, the accounting industry needs universities to have a strong focus on ethics and values and also teach correct procedures and standards in accounting. The industry and the passing of SOX puts pressure on universities to make the school's curriculum and accounting courses more challenging. Most universities require business majors to a least have 3 courses in accounting. With the courses being difficult, students will need more outside assistance with their accounting. This is why our service company is very important. We will enter the market and attract customers by placing promotions and information sessions throughout the business schools of universities. We will hold and increase our market strength from the quality of our services, great customer satisfaction, and student-focus approach. ELITE differentiates ourselves from indirect and direct competitors by our highly qualified tutors. Our tutors are students currently enrolled in school.
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