Blog to Apple Computer Inc.
Essay by review • May 5, 2011 • Case Study • 1,389 Words (6 Pages) • 1,466 Views
TABLE OF CONTENTS
Executive summary Page 2
AppleInsider Forum Page 3-4
The Cult of Mac Blog Page 5-6
Conclusion Page 6
Bibliography Page 7
Appendix Page 8
Group peer review Page 10
EXECUTIVE SUMMARY
Purpose
The purpose of this report is to present a relevant Discussion Forum and Blog to Apple
Computer, Inc.
Apple Computer, Inc is the one of main manufacturer of a line of personal computers
under the Apple Macintosh brand name, peripherals, and computer software. Two interest
groups that focus on services of Apple Company are introduced in this report. The first one is
a Discussion Forum named ÐŽoAppleInsider-ForumÐŽ±. This is a web page concerning all the
products of Apple Company, such as iPod, ITunes and Mac computer and let people discuss
about these product. The visitors of this discussion forum usually are current and prospective
users of AppleЎЇs products. This forum offers people a place to exchange their opinions and
experiences in using AppleЎЇs products. The other one is a Blog named ЎoThe cult of Mac
BlogÐŽ±. It is a news and opinion about Apple and the Mac community. This Blog is powered
by Leander Kahney who posts news and threads about Apple on this Blog and viewer may
follow their comments.
APPLEINSIDER-FORUM
Description
AppleInsider launched in 1997 and quickly grew to become one of the Internet's premier
sources of information for all things about Apple. This forumЎЇs nine different sections cover
every aspect of AppleЎЇs products, from hardware to software, from purchasing advice to tech
support. Everyday many fans of iPod mp3 player or Macintosh computer gather in this forum
to share enjoyment and problems.
Justification
This forum is a focuses on issues relating to Apple Company. First, All the Forum refers
to Apple Computer, Inc. Any outputs of Apple are discussed thoroughly. Even the future
Apple hardware also are discussed and speculated. Then, This Forum not only rises visitorЎЇs
interest of Apple products, but also helps and teaches AppleЎЇs current user how to use their
consumer electronics products of Apple correctly and effectively. Therefore, the Discussion
Forum will benefit our client and focuses on our client.
Posting
Apple Computer, Inc. is a leading company in a rapidly growing industry ÐCpersonal
computer. (ÐŽoEncyclopedia of MicrocomputersÐŽ±, 1987,p. 218). It occupies about ten percent of
the personal computer market. As the biggest competitor of IBM PC, apple computer attracts
customers by easier-to-use operating system that work fantastically with graphics programs.
(ÐŽoThe Science of Sales SuccessÐŽ±, 2003,p. 58). AppleЎЇs Macintosh computer dominates the
educational market and publishing world. After taking possession of steady market share of
personal computer, Apple Company attempts to expend new markets. Then the new slogan
was "Say Hello to iPod", reminiscent of the already familiar "Say Hello to iMac", was
launched on October 23, 2001 with the release of one of the most important products from
Apple in its history. (ÐŽoThe History of AppleЎЇs IPODÐŽ±, Saad, from
http://www.osviews.com/modules.php). The new product, iPod portable mp3 player quickly
becomes the most popular mp3 player and the trend leader in this market. It attracts
customers by concise and lively appearance and various functions. Working in iTunes
software, users can easily edit it. Even buy songs on AppleЎЇs online music store.
Contact Information
Phone Number: (206)338-6115
E-mail: sysadmin@appleinsider.com
...
...