Cosmetics Business Plan

Step # 1

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The colour scheme of the counter will be Purple and white which will give a modern look and differentiate it from the rest of the competitors.

The name of the makeup business will be “Joli” which means pretty in French.

The logo of the design has been made by keeping in mind the simplicity yet the modern touch we will be providing.
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Products we will be stocking up will range from eyes lips and face cosmetics. We wont be dealing in body related cosmetics initially.

The staff dress standard will be simple so that it is easy to maintain by them. However they will be requested to tie hair all the time. Apply minimum makeup and our signature RED liptstick all the time. The footwear follow no strict rules but it will be advised to wear covered shoes. The sample of the dress is as follows. This includes a blazer, shirt and jeans.

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The hourly rate will be a standard of $12 per hour. We will have an extensive award system going over a period of 30 days i.e one month. The employees with the most satisfied clients will be awarded the employee of the month title followed by $50 cheque as bonus and he/she will be given a chance to manage the employees for 5 days being successful in this. He/she may even get promoted. However the policy will follow a strict rule of not promoting any employee who hasn’t work with us for a minimum of 6 months.

We will be providing Health insurance to our employees and in addition to that we will be providing paid holidays of 21 day per annum for sick days, vacation days etc.

We will follow a simple pricing of 1.35% per service that will be cost plus 35 percent on each service provided. The break of this service will be 25 percent to the business and 10 percent to the employee.

Before hiring any individual a detailed interview and practical test will be done so that all of our staff has expertise. In addition to that we will be providing sufficient trainings to them in order to increase the productivity.

The staff roster will be maintained daily and reconciled every month with cash payment an example of it is below.

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The role and responsibility of the consultant can be briefly explained as First, a when a customer contacts consultant and identifies the problem they wish to have fixed. The consultant should then do some preliminary research and examines the existing data available related to the problem. With that information, a healthcare consultant can find methods of saving money or improving work efficiency of us and there by making a huge saving to the customer.

An oral meeting may occur between the client and the consultant where the findings are discussed openly between the two. Afterward, a customer can hire the consultant to start working. However anything that is on the our part wrong we strongly encourage our consultants to be accountable for it.

Our complain policy is transparent. We will have this complain box where customer can file anonymous complain but with secret name of their. So that we can check  whether the complain is authentic or not. In addition to this we will be encouraging people to write us reviews on our social media tools so that they know they are our first priority.

We will follow a 10 days return and refund policy. Provided that the product has just been used once. In any other cases we wont entertain any kind of returns and refund.

Step 2

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Product # 1 Foundation Matte

The suggested price for this will be cost + 20% after the product has arrived. E.g if the product is costing a $100 on hand. Then we will be selling it for $120.

The features of the product includes the two in one base that is powder and pressed foundation. Benefits includes upto 12 hours matt protection along with sunscreen.

Basic ingredients and detailed will be mentioned on each product.

Performance as per the manufacture is above average as it is still an emerging brand hence pocket friendly. The target market will be working ladies who need to put up at  work under budget.

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Product # 2

The suggested price for this will be cost + 30% after the product has arrived. E.g if the product is costing a $100 on hand. Then we will be selling it for $130.

The features of the product includes long lasting glossy lipstick which can be used as gloss too. Benefits includes upto 8 hours long lasting color.