Maxx Barry- Syrup, Jennifer Government, Company

Throughout the years, the criterion of what makes literature worthy of becoming deemed “classic” has been decided by the changing literary perspectives of critics, intellectuals, and everyday people. In a time when many authors have found success and fame, but ephemerality, Max Barry stands out among them as an author truly worthy of being immortalized in the literary world. His success, due to his innovative message, his unique style, his general appeal to the modern audience, and his relevance to contemporary history, as illustrated in his three novels Syrup, Jennifer Government, and Company, makes him a likely candidate for conclusion in the classical canon of literature. Barry’s humor, wit and originality have propelled him into his successful role as an author and have earned him notice by many critics and readers alike.

Max Barry’s three works address different fictional worlds of corporate America, which may all seem too familiar or real. He is aware of the economic and social issues in the world, and he addresses many of them in his novels. His first published novel, Syrup, is the story about Scat, a marketer with great new ideas but whose thieving rival has made it hard for him to break into the world of success. The reader is thrown into the fast-paced world of marketing where Scat faces many trials while dealing with 6, his business and romantic partner. Syrup has a “smooth, slick throwaway style that hurtles along at breakneck speed”. His style also “breaks out of the ranks of books that self-reflectively and self-consciously are about writing literature and books. Syrup is about marketing, and вЂ" no surprise вЂ" Syrup is a product to be marketed” (“The complete review’s”, Syrup). His novel sheds light on advertisements and marketing schemes that are used today, where perception is reality and image is everything (Barry, Syrup). Syrup is so relevant to today because it embodies the modern ideas of capitalism, romance, and also humor. His broad message and unique concept also gained him the attention of Fortress Entertainment, which has optioned for his book to become a motion picture (“Max Barry”). The novel relies on the omnipresence of advertisement in people’s daily lives. Had it been written even ten years earlier, it would probably not be received with the same understanding as today’s audience who is constantly exposed to marketing. Syrup is defined as a leftist satire, poking fun at the modern views of capitalism and absurdities of marketing and consumerism (Banash). Barry’s other novels also echo very similar aspects and topics.

Jennifer Government is “Barry at his most broadly political” (Maiello). His novel has received praise from magazines and critics, comparing his political satire to Aldous Huxley and George Orwell (Maxbarry.com). Possibly Barry’s best novel as of yet, Jennifer Government is about a “dystopian future of total laissez-faire “capitalism”” where everything is run by companies and the government itself runs like a corporation (Banash). The novel begins with multiple protagonists like Jennifer Government, the government agent and single mother who tries to accumulate funds for her case and also be a good mother, or Hack Nike, who signed a contract that said he would kill the first people who bought Nike’s new twenty-four thousand dollar shoes, but in the end, it masterfully blends each character into each others’ stories. This novel itself is worthy of adding Barry to the classical canon of literature for its unique style, gripping storyline, and strong leftist satire. This extremist world is not so far off from the modern world of today, and according to Barry it is “pretty much the same as our world except for the social structure” (Barry, Widmyer). Being able to write such a relevant and successful novel is what makes Barry so unique and so astounding because he is able to change the way people think through his literature, which is a quality that a member of the classical canon of literature should definitely possess. The popularity of the novel has been the apex of Barry’s career, pushing him into the world of success. His novel has “also been optioned by Steven Soderbergh and George Clooney's Section 8 Films” (“Max Barry”). Jennifer Government is another example of Barry’s interest in corporations and his penchant for writing great novels.

Barry’s third novel, Company, “establishes [him] as fiction’s most insightful and devilish satirist of corporate culture” (Maiello). Unlike his first two novels, his hilarious third novel is directly about corporations themselves and how they are run. Company focuses on Stephen Jones, who is a new employee in Training Sales at Zephyr, a mysterious company where none of the employees has any idea of what the company really does at all or what impact it has. The novel is about Jones’ journey into the depths of the company and about what he finds: another company, one that controls and studies Zephyr, which is in fact a fake corporation, or in other words, a giant guinea pig. Company strongly suggests that there needs to be improvement in the human face of the corporate world, which upper management often treats as products (Barry, Company). His advocacy of such an idea is not uncommon, but his unique presentation and his hilarious but easily legible message make him stand out among the other writers. In November 2004, the magazine Fast Company ranked Barry’s novel “at number 8 on a list of the top 100 “people, ideas, and trends that will change how we work and live in 2005””. Company is indeed a very influential novel and it may very well change the face of corporate America. The novel will also be adapted by Steve Pink and possibly produced by Universal Pictures, which was acquired its screen rights (“Max Barry”). In February, Company was also the fifth best-selling novel on Amazon.com behind novels such as Harry Potter and The Da Vinci Code (Maxbarry.com). Barry’s burgeoning success with his novel places him among many other talented writers who are also very likely candidates for being included in the classical canon of literature. Company presents new ideas about managing and about working in general, and is widely relatable and appealing to anyone who has ever held a job.

Max Barry’s past jobs and education have qualified him to write as much about corporations as he does. Barry studied