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Last update: December 21, 2015
  • Case Study Analysis: Erik Peterson at Biometra

    Case Study Analysis: Erik Peterson at Biometra

    Ksenija Šulajeva, 4EBS Erik Peterson at Biometra: Case Study Analysis 1. What problems are facing Erik Peterson? Problems, with which Erik Peterson had to deal at Biometra: 1) Rescheduling of a new product launch from February 1 to April 1, leaving only 3 weeks to prepare for the product launch. 2) Revision of Biometra’s sales volume target. 3) Low involvement of the top management into the project. 4) Lack of guidance and assistance from Peterson’s

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    Essay Length: 799 Words / 4 Pages
    Submitted: October 3, 2016
  • Strategic Management: Ebay Case Study

    Strategic Management: Ebay Case Study

    eBay Inc. in China (Case Study in Strategic Management) Authors: Linda Medne Ksenija Šulajeva Riga, 2015 Question 1 KEY COUNTRY MATRIX Country's Attractiveness Competitive Strength Attractiveness Criteria Weight Score Score Weighted Score Attractiveness Criteria Weight Score Score Weighted Score Level of supply 4 The knowledge of market 4 China 7 28 China 6 24 US 8 32 US 9 36 Europe 7 28 Europe 8 32 Level of demand 4 Product adaptation 3 China 8

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    Essay Length: 1,547 Words / 7 Pages
    Submitted: October 3, 2016
  • Maersk Line Case Study

    Maersk Line Case Study

    Maersk Line Case Study Manchen Zhang(Kara) Wenqing Wang(Lily) Lubna Al Mubaireek Feng Tian (Jennifer) Liming He(Olivia) Introduction As the world’s largest container shipping company, Maersk Line made tremendous success in social media, attracting as many as one million followers on Facebook and on other social media platforms. Its success triggers many questions and could be one excellent case for many corporations as they pursue the great promise of social media marketing. Maersk Line’s Key Drivers

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    Essay Length: 2,568 Words / 11 Pages
    Submitted: October 3, 2016
  • Xiomi Case Study

    Xiomi Case Study

    Xiaomi is one of the most successful smartphone producers in China, and according to the article it has even been described as the “apple of China”. The article tells us that Xiaomi became the most valuable tech startup “worth $46 billion”. The main idea of the article is to show us that this growing trend of cheap smartphones (like xiaomi in this case) is the result of the growing global income inequality. As people continue

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    Essay Length: 472 Words / 2 Pages
    Submitted: October 26, 2016
  • Assessment of E-Government Initiatives in Kenya to Understand the Challenges, Opportunities and Impact: Case Study of Huduma Kenya in Nairobi County

    Assessment of E-Government Initiatives in Kenya to Understand the Challenges, Opportunities and Impact: Case Study of Huduma Kenya in Nairobi County

    Assessment of e-Government Initiatives in Kenya to understand the Challenges, Opportunities and Impact: Case Study of Huduma Kenya in Nairobi County By Daniel Mainye Submitted to the Strathmore Business School For the 2015 Research Methodology Course Unit ABSTRACT “In October 2013 the Jubilee Government embarked on the implementation of the Huduma Kenya Program as a flagship e-Government project in its Manifesto to address the requirements of the Kenyan Constitution on quality and access to Public

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    Essay Length: 7,850 Words / 32 Pages
    Submitted: October 28, 2016
  • Sainsbury - a Case Study

    Sainsbury - a Case Study

    ________________ Content 1. Introduction 2. Analysis 2.1 Internal environment 2.1.1 Strengths 2.1.2 Weaknesses 2.2 External environment 2.2.1 Opportunities 2.2.2 Threats 3. Strategies 4. Conclusion 5. Recommendations 6: References Word count: 1917 1. Introduction Sainsbury’s founded in 1869 by John James Sainsbury and his wife Mary Ann Sainsbury in London, launched into the Egyptian market in March 1999 with a vision of rapid expansion (Sebora, Rubach, and Cantril 2014). The progression into the market was not

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    Essay Length: 2,223 Words / 9 Pages
    Submitted: November 15, 2016
  • Frito Lays Case Study

    Frito Lays Case Study

    Frito-Lay’s Dips Case Write Up Ans 1. Opportunities: * Their French onion dip was an ideal accent for potato chips and data indicates that 50% of salty snacks in United States are consumed as Potato chips. * Only 20% of chips are eaten with dips and only 45% of US households using dip are still 45% whereas salty snacks consumers are 97%, Promotion of dips with snacks provides an opportunity to rebuild the penetration. *

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    Essay Length: 1,370 Words / 6 Pages
    Submitted: November 21, 2016
  • Raytheon Company Case Study

    Raytheon Company Case Study

    Assignment #1 Getting to know your company 1. What business the company is in Raytheon Company, founded in 1922, is a leading company specializing in defense, civil government and cybersecurity solutions. (Raytheon.com-our company) Raytheon company focuses on core manufacturing concentrations in weapons, military and commercial electronics. It is the world’s largest producer of guided missiles. Moreover, Raytheon company is a major American defense contractor. More than 90% of revenue were obtained from military contracts. (Raytheon.com-our

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    Essay Length: 656 Words / 3 Pages
    Submitted: November 22, 2016
  • Red Lobster Case Study

    Red Lobster Case Study

    Red Lobster 4P analysis Promotion: 1. Advertisements: Since the current television advertisements fit the positioning Red Lobster wanted, they should continue with current ads but focus on “freshness”, culinary expertise and showcase their new menu. 2. Price Promotions: Scale back extensive price promotions since the “Experimentals” are least price sensitive. Continue with the two legacy promotions “Lobsterfest” and “Endless Shrimp” which are their strongest promotions that gain maximum volume of customers. 3. Bloggers: Food tasting

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    Essay Length: 401 Words / 2 Pages
    Submitted: November 29, 2016
  • Disney's America Case Study

    Disney's America Case Study

    Disney’s America Case Study Eisner faces fairly large issues to contend with from both the public and government relations. As government is one of the most powerful economic stakeholders for companies. In an effort to “play the game” Disney will have to figure out how to continue to win with the governmental issues at play while getting to the bottom of the issues of the groups that oppose Disney’s America. They have made promises to

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    Essay Length: 1,039 Words / 5 Pages
    Submitted: December 3, 2016
  • Case Study of Upm-Kymmene

    Case Study of Upm-Kymmene

    Questions I Total quality management, TQM, is according to Blocher et.al., defined as “the unyielding and continuous effort by everyone in the firm to understand, meet, and exceed the expectations of customers” (2012, p.711). The TQM often increases the functionality, reliability and the durability of a product or a service since it focuses on the customer’s perception and definition of quality. The process management´s (PM) idea is by focusing on the continuous improvements and processes

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    Essay Length: 1,526 Words / 7 Pages
    Submitted: December 5, 2016
  • Time-Based Logistics Case Study

    Time-Based Logistics Case Study

    TIME BASED LOGISTICS CASE STUDY Time-Based Logistics Case Study ________________ Known Information This case study is to render attention to the proposed partnership with HomeHelp. The engine behind this new partnership is the implementation of a time-based logistics system to communicate between both companies for a solid supply chain concept under a new sales program. HomeHelp is already a main reseller of standard and procurer of custom window treatments. Under current marketing conditions custom window

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    Essay Length: 973 Words / 4 Pages
    Submitted: December 17, 2016
  • Expressio Pizza Complaints Case Study

    Expressio Pizza Complaints Case Study

    BUSINESS SKILLS ________________ Table of Contents TASK 1 TASK 2 Cover Letter: Internship Placement TASK 3 Complaints against Expressio Pizza: Suggestions on Resolving the Issues: TASK 4 1. Meaning of the Term Culture 2. Norms and Values 3. Organisational culture of a business that I have worked at: REFERENCES ________________ TASK 1 Toyin T. Adelakun Address: 1 Chapel Hill Heswall BOURNEMOUTH BH1 1AA Personal profile: A passionate, committed and perseverant personality who always strives for

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    Essay Length: 2,670 Words / 11 Pages
    Submitted: December 18, 2016
  • A Case Study of Roxanne Quimby

    A Case Study of Roxanne Quimby

    Running Head: CASE STUDY OF ROXANNE QUIMBY A case study of Roxanne Quimby Ramit Budhathoki Westcliff University BUS651 Entrepreneurship and New Ventures Professor Bharat Bhatta 24 July, 2016 ________________ Abstract This paper contains the case analysis of Roxanne Quimby. This paper includes the necessary qualities and characteristics that an entrepreneur need to have. This paper also illustrates risk and return associated with the entrepreneur’s. Roaxanne Quimby Roxanne Quimby considered as the “Black Sheep” is the

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    Essay Length: 1,425 Words / 6 Pages
    Submitted: December 18, 2016
  • Your Lunchbox Cambodia Case Study

    Your Lunchbox Cambodia Case Study

    1. Introduction Starting from zero, Cambodia has escaped the civil war, which is known as Pol Pot regime, for more than 30 years. Significantly, Cambodian economics has shown a positive outcome due to the great labor force in the country. More and more people especially young adult start working for both private and public organization and in every sector. According to…... % of Cambodian population are office workers who work outside home for the whole

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    Essay Length: 1,328 Words / 6 Pages
    Submitted: January 17, 2017
  • John Baker Case Study

    John Baker Case Study

    Description: John Baker is a chief engineer at a company in a foreign location, and is in the process of attempting to mentor a young engineer, who is a local national, to assume Baker’s duties when he departs for his next assignment. The young engineer, Matt Rennalls, is the son of a politically influential father and takes the suggestions from Baker as racially insensitive, ultimately immediately resigning from his position. Diagnosis: Baker decided to approach

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    Essay Length: 548 Words / 3 Pages
    Submitted: January 17, 2017
  • Operations Management - I Love Lucy - Case Study

    Operations Management - I Love Lucy - Case Study

    To better understand operational issues caused by a poorly designed workspace, I’m bringing to you a scene from the “I love Lucy” TV show where Lucy and her friend Ethel are working at a candy factory. https://www.youtube.com/watch?v=HnbNcQlzV-4 In this episode, entitled “Job Switching”, Lucy and Ethel switch places with their husbands; the men stay at home, and the ladies go to work at the candy factory for a day. The ladies haven’t been doing a

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    Essay Length: 1,457 Words / 6 Pages
    Submitted: January 19, 2017
  • Nike Case Study

    Nike Case Study

    Nike Case study Nike, a house hold name across many countries, has established itself as a powerhouse in sports wear industry, with a strong brand presence amongst consumers, rivaling the big brand names like Coco- cola and Amazon. Anyone who’s anyone has heard or knows someone who owns a Nike sports gear, from young school children to professional athletes, distinguishing itself as a brand that everyone wants to wear. Its cultural impact is immense and

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    Essay Length: 1,181 Words / 5 Pages
    Submitted: January 20, 2017
  • Apple Case Study

    Apple Case Study

    CDBM Content Background of apple....................................................................3 PESTEL Political........................................................................................4 Legal............................................................................................4 Legal............................................................................................5 Technological..............................................................................6 Eco-environmental......................................................................6 Eco-environmental......................................................................7 Economic.....................................................................................7 Social-culture...............................................................................7 Social-culture...............................................................................8 Porter’s five forces Competition rivalry......................................................................8 Supplier Power............................................................................9 Buyer power................................................................................9 Buyer power...............................................................................10 Threat of new entrants...............................................................10 Threat of new entrants...............................................................11 Threat of substitutes...................................................................11 Summary....................................................................................11Reference...................................................................................12 Reference...................................................................................13 Reference...................................................................................14 Reference...................................................................................15 Background of Apple Apple is an American electronic company funded by Steve Jobs and Steve Wozniak on April 1st 1976, they sell mac computers, Ipod media players, Ipad tablet computers and also started to

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    Essay Length: 4,436 Words / 18 Pages
    Submitted: February 9, 2017
  • International Strategic Management - “biopure” Case Study

    International Strategic Management - “biopure” Case Study

    logo-rvb-72dpi Strategy for CFOs International Strategic Management--“Biopure” Case study First written assignment for question 1, 3A, 4A MBA Finance Haoran LIN Biopure Corporation Case Analysis According to these questions, my first assignment will consist of three parts. Every part will give my responses to the questions in sequence. Part one Question 1: What is the potential market (in units/in $) for Oxyglobin – at current levels and if there is market expansion? What is the

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    Essay Length: 1,963 Words / 8 Pages
    Submitted: February 12, 2017
  • Jones Electric Case Study

    Jones Electric Case Study

    Jones Electric Case Study Part 1 When looking at the ratios computed for Jones Electrical Distribution, the trends across the years of 2004, 2005, and 2006 can explain some strengths and issues happening within the company. All ratios are seen in the table below. Table 1 Jones Electrical Distribution and Industry Ratios When looking at the current ratio, the numbers show that there is an increasing trend. This is showing that the overall assets to

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    Essay Length: 1,912 Words / 8 Pages
    Submitted: February 12, 2017
  • Case Study Dentonic

    Case Study Dentonic

    CASE STUDY 1. As Ala chemical marketed in various parts of the world but the targeting strategy only depend on youngsters. The target market is limited and the strategy on focus group is not willing to use the tooth powder for a longer time. The consumer mindset change as change the market product, the competitive product placed a better mindset in consumers .The targeting strategy only work for a limited time period. 2. Ala chemical

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    Essay Length: 292 Words / 2 Pages
    Submitted: February 21, 2017
  • Choosing one of the Case Studies That You Developed Within Your Group During the Class, Explain the Cause of the Person’s Symptoms and Construct a Hypnoanalysis Treatment Plan and Required Outcome.

    Choosing one of the Case Studies That You Developed Within Your Group During the Class, Explain the Cause of the Person’s Symptoms and Construct a Hypnoanalysis Treatment Plan and Required Outcome.

    Choosing one of the case studies that you developed within your group during the class, explain the cause of the person’s symptoms and construct a hypnoanalysis treatment plan and required outcome. Miss S is a 26 year old woman. She lives with her partner of 2 years and works as a social work assistant, a job that she enjoys, as she feels that she can help others. Miss S describes her relationship with her boyfriend

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    Essay Length: 2,566 Words / 11 Pages
    Submitted: February 24, 2017
  • Job Stress Case Study

    Job Stress Case Study

    01. What problems you identify with Kamal’s job? Kamal is a well-experienced employee in that company from 20 years and he is quite senior now. A job can be defined as a grouping of similar positions having common tasks, duties and responsibilities. Major issue of this case is Kamal feels stress and boring in his work. It is most critical problem in employee’s working life. As same as over specialization affect, fatigue and monotonous work

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    Essay Length: 1,522 Words / 7 Pages
    Submitted: March 8, 2017
  • Beximco Pharmaceuticals Ltd Case Study

    Beximco Pharmaceuticals Ltd Case Study

    1. Introduction 1.1. Why we choose the tropic Beximco pharmaceuticals Ltd (Beximco pharma) is a leading pharmaceutical company in Bangladesh. They are leading with various products and service. As it is a practical scenario of a company’s dividend policy we found Beximco pharma as a better option because they regularly published their annual report, audited report and they are the industry leader. So if we analyze on this company we think we will be able

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    Essay Length: 7,454 Words / 30 Pages
    Submitted: March 9, 2017